From: Concept Store

Visual Identity System & Packaging

From is a store that designs and collaborates with local craftspeople. Each product has a story, that promotes transparent production; creating value and opportunity for self-expression within the guests. 

The From: Store functions as both a retail store and exhibitory space aimed at establishing an interaction with the audience; sharing our core values of transparency, self expression and collaboration.

The store and packaging were conceptualized around the idea of receiving a letter. Our products are a gift to the customer, specialized just for them. “From us, to you.”